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To make your bulk email messages sent out by means of WebAsyst Mail look more personal, using personalization variables is recommended. Such variables automatically add recipients' information to the message text such as personal name, company name, telephone number, email address etc.
The complete list of such variables is available in the message composing screen. To view it, just click on button
in the text editor toolbar. The picture below shows how the list of personalization variables appears when you click on that button:

In order to add a variable to your message, place the mouse cursor in the desired part of text and click on the variable name.